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5 reasons your business NEEDS a website to succeed

 

As a small business owner, you have probably heard the shocking statistic that at least 80% of Australian small businesses will fail within their first 5 years. Of the businesses that survive, 80% of those will close down in the next 5 years.

The challenge for all small business owners is to not only beat the statistics, but make your business as successful and profitable as you possibly can. Unfortunately, many entrepreneurs fail to take the most basic steps to help their business success, such as setting up a website. Below you will find the 5 reasons why your business will most likely fail without a website.

1
 You can't sell 24/7, but your website can
A website should be treated like a sales person who works 24 hours a day. It should have all the information that potential customers want to know. When you have knocked off for the day, or are asleep, your website is still working by giving your customers the information they want. Customers can visit the website, get information about what you do, the products you sell and the reasons they should be doing business with you. If potential customers can only get that information during business hours, they will probably go elsewhere.

 

2
 Being offline limits your market
The internet opens up a much larger market for your business. Did you know that there are 17 million internet users in Australia? That's a massive market that you are missing out on without a website. If you can sell your product globally, there are more than 1.8 billion internet users who may be looking for your business. Could simply increasing your market to that size improve your business?

 

3
 Who uses a phone book these days?
Since the internet was introduced into almost every home in Australia, there has been a big shift in the way people find businesses. More people are searching for businesses through the internet than ever before. Traditionally, people would get out the big old phone book to find a business, but that is happening less and less every year. People are turning to the internet instead, and with good reason. The internet is faster and you can get much more information about a business. The old phone book is dying a slow death; don't let your business go with it.

 

4
 Your competitors are already online
They have already tapped into the online market and could be taking customers away from you! Getting a website for your business is a great way to fight back and even take business away from those other businesses that don't yet have a website. You must at least keep up with your competitors to stay in business and that means creating a website too.

 

5
 Other marketing is expensive and less effective
A website offers the best value for your marketing dollars. Every dollar you spend in business must offer the best possible return, or your business will never survive. That's why you need to carefully select how you market your business and ensure you don't waste your money. Here's a breakdown of possible ways you could spend your hard earned money.

 

Possible Viewers

Approx Cost

TV Ad in prime time

1 million

$5,000+ per 30 second TV slot
$10,000+ production costs

Ad in a major newspaper

800,000

$20,000 per day

Phone Book

1.5 million

$15,000 per year

Website

17 million in Australia
1.8 billion in the world

$199 per year for web space
$9 per year for your domain

A website is clearly the best way to maximise your market with the least investment.

We want your business to succeed as much as you do. That's why Unlimited Space offers you ALL the tools you need to get your website up and running for the smallest possible investment.

Our website builder (which is valued at over $100) allows you to select an amazing looking website for your business. You then just enter the information you would like on the site and you website is finished. This is included FREE with our web hosting.

A professional business needs professional looking email addresses such as sales@yourbusiness.com.au. We will give you as many of these as you want, all for FREE.

You will have full control over your website to update and change it whenever you want to. We give all our members access to a control panel where you can make changes and view statistics on how many people are viewing your website.

Don't let your business become just another statistic.

Take action today by:
  • Viewing our web hosting plans to see exactly what you get for just $199
  • Calling 1300 657 422 if you have any questions
  • Ordering a web hosting plan and domain name.